Case Study: A Special 70th Birthday Gift

The Client:

Shakura wanted a special gift to celebrate her mother’s 70th birthday. This was a big planned event with family and friends visiting out of state to honor this mother of 8. Shakura was looking for a special unique gift for her mother.

How We Found the Perfect Personally Thoughtful Gift:

I spoke with the client and filled out the questionnaire based on her feedback  to discover  as much as I could about her mother, the types of things that would bring her joy, things she liked to do as a child, her passion, etc. I also was able to gather special circumstances such as religious considerations that would limit the gifts she could have, as well as taking into account some of her health limitations. Based on the feedback I came up with a couple of ideas.

A Perfect Gift for a Motown Lover and Artist

Since this mother was born and raised in Detroit, Michigan,  I found out  that she had a love for Motown music and owned her very own record player.  My thought was to gift her the 60th Anniversary Motown Complete No 1s Collection.

I found out that she was a visual artist and enjoyed painting when her children were smaller. However, in the face of losing her beloved husband she took a step back from painting to raise her kids. As a result I recommended a subscription service that would send monthly hand-selected materials for fine art projects and provide instructional video guidance. In that way it would be a way to revisit her passion.

Topped Off With the Perfect Outfit

I found out she loved beautiful free flowing colorful outfits so I was able to find a beautiful colorful outfit that would brighten her day. With an understanding of her style and taste I was able to locate the perfect outfit that would make her shine. 

I discussed the ideas with the client and she chose the colorful outfit and was very pleased.

What Our Client Said

I chose Personally Thoughtful because I've always known Zakiyyah to be a very thoughtful gift giver. Also,  I'm just really busy and didn't have the time to actually shop. I wanted to get my mother something special but didn't have the time.  So what's the next best solution? Personally Thoughtful!

  • My mother loves her Beautiful Dress. She said she can't wait to wear it at the next special occasion. I told her that she can wear it at my wedding!! She also put it on an twirled with glee to let me see it....... she looked gorgeous.  She stated that she wanted to be fully made up when she wears it.

  • The detailed questionnaire in the beginning helped the process.  Everything was done in a timely manner.  Based on the conversations that we had you were on point and very efficient.

  • I would use Personally Thoughtful again.  I think this is a great gift giving business for those that want to give  Thoughtful gifts but don't have the time..... Not only will I use the business again but I highly recommend it for all!

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